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Eye Magazine was launched in 1997 as a lifestyle quarterly focused on fashion, beauty, cuisine, racing, motoring, travel, house and garden.

The magazine has built a strong base of loyal clients who repeatedly use the publication to reach their target audience. This is because Eye Magazine understands what drives, motivates, inspires, relaxes, interests and entertains its readers.


Stylish, intelligent and contemporary, Eye Magazine’s target market is those between 25 and 70, male and female, socio 1 and 2. With market retention of at least twelve months due to its high-quality finish and lasting appeal, Eye Magazine is available for New Zealand urban dwellers, airline travellers and tourists.  

  •   ONLINE

Eye Magazine is online and available to all readers anywhere in the world (averaging 50,000 hits on e-books per month).The online magazine has live links direct back to clients websites or social media platforms and is traceable.


Eye Magazine copies are sent to business class lounges of Air New Zealand, Qantas, Emirates, Air China, China Southern and Air Singapore. Eye Magazine is posted directly to a database of affluent New Zealand subscribers, on sale in all good bookstores, supermarkets and newsagents and is also supplied to select 4 and 5 star hotels, businesses and in all corporate cabs.


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